The Right Way to Win: Making Business Ethics Work in the Real World - Hardcover
Details
by Robert Zafft (Author)
The Right Way to Win shows you how to do well while doing good. It gives readers the tools and techniques for fixing and enforcing ethical behavior. These same methods drive long-term business success.
Short, practical, and fun-to-read, the bookshows readers how to:Make defensible ethical decisions, build consensus, and counter adversaries;Implement and sustain ethical decisions by driving individual accountability; andNavigate crises and cutting-edge issues where reputational risk soars.
The Right Way to Win appeals to general readers, business and professional-school students, employees and executives, and managers overseeing leadership development and corporate training. This title is also available as a digital curriculum. Click here to learn more!
Author Biography
Robert Zafft's introduction to business ethics came during Russia's wild 1990s, when bankers were getting blown up on Main Street at rush hour. A Harvard Law graduate, Zafft has worked as a McKinsey & Company consultant, global-law-firm partner, private-equity Principal, and public-policy expert. He has advised governments, international organizations, and Fortune Global 500 companies across North America, Europe, and Asia.He teaches business ethics at Olin Business School, Washington University in St. Louis.
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